Patience Leads to Perfection: Crafting Private Label Products
From our inception we have been creators, and producing something new is a passion for us. We love the thrill of working through options, honing an idea, and ultimately delivering a product that delivers great benefits and delights customers.
That’s why HatBerg Collective welcomes the challenge of partnering with you to develop just the right product or product line for your market. Whether you work with our robust library of stock formulas or we collaborate to customize something unique to you, the outcome will be special, distinct, and worthy of your brand name.
Whichever route you take with us, it’s important to remember this is usually an iterative process. It takes time, as any worthwhile endeavor will. Some of the choices you make in the process, as outlined below, can shorten the total time from concept to launch. Regardless of the choices you make, there will never be a shortcut in quality when you partner with the HatBerg Collective.
Identify the market opportunity
The best way to be successful is to meet a need in the market. Understanding your potential consumers and where your product or product line fills a gap will lead to a stronger outcome and not something the market will shrug at. This works much better than simply asking for a lotion infused with CBD and hoping someone wants it.
Plan your launch
Lead time is critical when you have a specific date in mind for launching your product. Opting for one of our stock formulations will save a lot of time, if that matters. But, we’re ready to help with a custom effort whenever it fits your schedule.
Test drive
When the stock route is for you, you can’t go wrong with “kicking the tires” of our formulations. Testing and experiencing these for yourself will help you narrow the focus on what you’re really after. That precision is another time saver in the process.
Tweak
If our stock formulas are simply a starting point for you, we’ll need your patience as we work together to develop the perfect custom product for your needs. There’s no shortcut to perfection.
The sweet smell of success
Landing on the right fragrance is critical to the final outcome. You know your nose, so take advantage of our scent samples to find something just right for your brand.
The whole is greater than the sum of its parts
What you’re aiming for is a useful, beneficial product, so focusing on certain ingredients can be counterproductive. We can advise you on the best, most effective ingredient combinations—the inputs that make for the best output.
Back to the drawing board?
As mentioned, crafting personal care products is often an iterative process that can take months. As we work together to develop exactly what you want, you can be confident that our experience and know-how will ensure the smoothest possible process.