E-commerce Branding Guide for a Strong Foundation of Growth
Even for e-commerce companies, there are ways to help consumers make emotional connections to your brand. If Amazon did it, so can you! These are our best tips for growing your brand and building the kind of foundation leading brands have.
Essential Ingredient Spotlight: Retinol
A must-have ingredient you should have in your product arsenal is retinol, one of the major forms of vitamin A. Understand its benefits and drawbacks.
How Long Will It Take? Product Development with The HatBerg Collective
Numerous factors impact how quickly you’ll have a finished product, but the most important is deciding: White label (or at least starting with an existing formula) or custom manufacturing?
The Basics of Cosmetic Product Testing
Due to the nature of almost all cosmetics, once you have a finished product you must complete a number of product safety and efficacy tests to ensure you can register your products with the appropriate regulatory authorities to be able to sell them.
Not all Vitamin C is Created Equal
For any brand thinking of formulating a vitamin C product, know that not all vitamin C is created equal. This post will help you understand your vitamin C options.